For thousands of years elephants have experienced one of the more exploitative relationships with humankind of any wild species. In recent decades, detailed study has taught us that elephants are socially complex, self-aware individuals, who possess distinct histories, personalities and interests, and are capable of suffering.
One of our goals is to use our knowledge to speak up for the interest of elephants - to be a voice for these magnificent animals. We educate via scientific and popular articles, lectures, TV documentaries, radio broadcasts as well as via our website and social media. We speak out on behalf of elephants through publications, interviews, expert statements and testimony, or in court, where necessary.
Our overall priority, expressed in our Advocacy Policy, is to take initiatives where we have expertise and on issues where we can have the broadest influence on the protection of elephants.